Target the emotional brains of your players!

 Nicholas Lovell stila una serie di regole da tenere in considerazione durante lo sviluppo di un gioco Free2Play, ecco la regola numero 10: Have pizzazz, not polish: Free-to-play Design Rule 10

AAA developers have a habit of looking at free-to-play games and saying “The graphics look rubbish on that. Just wait until a proper game maker has a go. We’ll show them what a proper game looks like.”

Then they make a game and it falls flat on its face.

That’s because AAA developers focus on polish, not pizzazz. They target the rational brains of their players, not their emotional hearts. They are putting their development effort in the wrong place.

Link all’articolo si Game’s BriefHave pizzazz, not polish: Free-to-play Design Rule 10

Apps for children: An App Reviewer’s Wish List

Le app per bambini sono sicuramente un argomento molto complesso e non banale come si potrebbe pensare dopo uno sguardo superficiale ad una di queste applicazioni.

In quest’articolo Cynthia Chiong, scrittrice del blog “A Matter of App” (A children’s educational app review blog), stila una wish list di caratteristiche da tenere bene per questo genere di applicazioni.

THE BIG 5-0. Fifty reviews, that is. Woo-hoo! This has been quite a learning process for me. I started out with the goal of seeing what’s out there in the app world for kids, and I must admit that my goal has shifted a bit now to seeing what I want to be out there. As a result, I’ve been setting the bar higher. I’ve barely given out any 5 star ratings – just five in all. I’d love to be giving out more! So instead of doing a “best of” list to celebrate the big 5-0, I thought I’d do more of a Top 5 Wish List – things I’d like to see more of:

Articolo su joanganzcooneycenter.orgAn App Reviewer’s Wish List

Su quale genere mi oriento per il prossimo gioco da implementare?

In quest’articolo vengono mostrati i 10 generi più giocati su Facebook. Fanno da capolista i Farming Games che con l’aiuto di Farmville 2 vola in prima posizione, non molto distanti, solo in settimana posizione, i Strategy and Combat Games che risultano essere i più redditizi.

With a total of 7.572.831 DAU, Strategy and Combat games come in at seventh place.  This genre sees fairly high monetization rates and the top game, Social Empires, sees Spanish developer Social Point get a look-in.  The Poker genre holds sixth place with Zynga’s Texas HoldEm game claiming in excess of 6 million daily active users (DAU), almost 5 million more than its second placed rival.

Articolo su SocialGamesObserver del 12 Dicembre 2012 http://www.socialgamesobserver.com/top-facebook-games-genres-farming-15702

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